EDUCATIONAL TRACKS AT STORE 2017
Bricks & mortar store based retail operations. What kind of impact does new in-store digital technology and data analytics have on staff & store operations? What is the true operational impact of OMNI channel? What can retailers do to keep up with the digital consumers demand in-store and how can retailers master the new era of personalized service?
The forever changing behaviours of consumers, new social media tools & strategies, consumer, mobile brand engagement, local marketing strategies, blended campaigns, data analytics and its impact on modern marketing strategies.
Sessions crafted for Canadian grocers and retailers who sell grocery & Canadian Grand Prix New Products. Insights and focus on eCommerce grocery trends and the evolution of the bricks & mortar experience. Non-traditional grocery formats, as well as a focus on the relationship between retailers & brands.
MERCHANT & SUPPLY CHAIN:
Strategies & insights on how retailers buy/move & sell today. Fulfillment strategies, business planning, cost -effective fulfillment & the impact of eCommerce on the supply chain. What happens when brands decide to become retailers? The secret of the last mile, digital tools for brand sourcing, speed & convenience vs. margin.
DIGITAL & MOBILE:
Digital retail strategy, analyzing the digital consumer, personalization tools & strategy, eCommerce trends and analysis, can eCommerce be cost effective?
Specialized content crafted with the independent retailer in mind. What can independent retailers learn from start-up success stories? Local marketing strategies to increase foot traffic. Social media strategies that can work without a huge budget, global expansion through eCommerce, in-store customer experience tips and trends to connect to your consumers.